Allianz provides your customers with care you can count on

Last updated on August 26, 2025

Allianz Australia is excited to introduce our new television commercial, which showcases our commitment to genuine customer care. The commercial is aimed at bringing the Allianz brand to life in a deeply emotional and human way.

With over a century of experience insuring Australians, Allianz has developed a deep understanding of customer needs and feelings. This campaign embodies our dedication to providing genuine care and support.

An eagle carries a mother finch on her back, the mother finch clutches her egg in her talons as they both soar through the rainy sky toward safety

Introducing our Care campaign

The ‘Care You Can Count On’ TV commercial captures the essence of the Allianz brand. It emphasises our commitment to customer care and the emotional connections we strive to build with each individual. It also reflects our promise to be there for our customers in times of need, and celebrates the trust they place in us.

Our brand proposition extends beyond television, utilising a variety of channels to reach our audiences. From social media to community engagement, we are committed to ensuring our message resonates across all touchpoints. This approach aligns with Allianz's strategy to create real-life touchpoints and strong brand-experience moments with major stakeholders.

Launching the Allianz Prevention initiative

As part of our ongoing efforts to enhance safety and prevention, Allianz has launched the Prevention initiative. This program focuses on advocacy and education, providing valuable resources and support to help customers stay safe and informed.

The Allianz Prevention program empowers Australians to take care of their homes. It provides them with simple, actionable steps they can use to identify potential home maintenance issues before they occur.

Our online Prevention resources cover a range of important topics for customers including, water issues, roof maintenance, accidental damage and home safety. It also provides customers with a checklist they can follow to help care for their home.

Care you can count on

This campaign is more than just a marketing effort; it’s a promise to deliver genuine care. This can be through our interactions with customers, partners, community engagement, advocacy, and ongoing education programs. By working together with our partners, we aim to make a meaningful impact and continue to build lasting relationships with our customers.

We invite our partners to join us in embracing this commitment and consider how, together, we can make a difference for our customers, especially in times when they need us most.

Disclaimer

This article has been prepared by Allianz Australia Insurance Limited ABN 15 000 122 850 AFSL234708 ("Allianz"). In some cases, information has been provided to us by third parties and while that information is believed to be accurate and reliable, its accuracy is not guaranteed in any way.

Any opinions expressed constitute our views at the time of issue and are subject to change. Neither Allianz, nor its employees or directors give any warranty of accuracy or accept responsibility for any loss or liability incurred by you in respect of any error, omission or misrepresentation in this article.

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Allianz acknowledges Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the lands on which we live and work across Australia. We pay our respect to First Nations Elders past and present.

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