Australians' favourite travel destinations interactive infographic


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Australians' favourite travel destinations interactive infographic

Australians' favourite travel destinations
Where and why we go, how long we stay and how much we spend

Where and why we go, how long we stay and how much we spend

There are plenty of countries to consider when heading overseas. In the year ended 30 June 2013, 7.4 million Australians packed their bags and headed to their favourite destinations abroad. New Zealand topped the list with 1.02 million Australians crossing the ditch1.

Top 10 destinations for Australians (2013)

Top 10 destinations for Australians ('000): (2013)

Source: Tourism Research Australia

Why we go

Why we go

In 2012-13, 5,011,000 Australians filled out an exit card, citing 'holiday' as their reason for travel. That number dropped slightly during 2013-14 to 4,656,000; however the number of business trips has been steadily increasing, as has the number of people visiting friends or family.

Passenger vehicles travelled the farthest (167,456 million km) while non-freight carrying trucks travelled the least (243 million km) in 2012. Fuel usage in Australia increased 10 per cent between 2005 and 2012.

Purpose of visit: Holiday

Why We Travel ('000)

Source: Tourism Research Australia

How long we stay - days and nights away

How long we stay - days and nights away

Even though New Zealand is one of the most popular destinations for Australians, the time that Australians spend there is significantly shorter than other destinations around the world. The average business trip length decreased by three days between 2013 and 2014 and the average length of holidays and spending time with family and friends remained unchanged.

Average length of trip (days): Year ending September 2014

Average length of trip (days)

Source: Tourism Research Australia

Nights away

Total nights away: Year ending September 2014

Visitor Nights ('000)

How much we spend

How much we spend

Between the years ending 2013 and 2014, business trip expenditure fell by 26.5 per cent from $7.59 million to $5.58 million. Expenditure on holidays and trips to see family and friends increased 2.9 per cent and 4.3 per cent respectively.

Total trip expenditures by reason for trip: 2014

Trip expenditure ($m)

Source: Tourism Research Australia

Average expenditure
The average overseas holiday expenditure per visitor in 2014 was $6867, compared with $9934 in 2013. Average expenditure per person fell in all travel categories from 2013 to 2014.

Average trip expenditure per visitor by reason for trip: 2014

Average trip expenditure per visitor ($)

Source: Tourism Research Australia

Average nightly expenditure per visitor
Business travellers are likely to spend the most while overseas, while people visiting friends and family spent the least in 2013 and 2014.

Average trip expenditure per visitor by reason for trip: 2014

Average nightly expenditure per visitor ($)

Source: Tourism Research Australia

Where to next?

Where to next?

Where will you head to next? It's estimated that in 2023, there will be 1.22 billion outbound overseas trips from Australia. New Zealand will continue to be one of the top destinations and the number of holiday makers is expected to increase by 31 per cent.

Total forecast: New Zealand

Overseas travel forecast ('000)

Source: Tourism Research Australia

References

1 Tourism Research Australia 2013, Travel by Australians', viewed 29 May 2015, http://www.tra.gov.au/documents/Travel_by_Australians_-_September_Quarter_2013.pdf#page=36